Name: Redback USA
Address: 955 S Andreasen Dr., Escondido,, CA, 92029, US
Telephone: (760) 746-9632

Dangra, Inc dba Redback USA is a corporation that was started on January 1, 1996 by Thomas Meyer and Dana Irish. Redback designs and distributes protective footwear under two brand names: Redback Boots® and Blue Tongue Footwear®. The offices are located in Escondido, California including a 7,000 square foot warehouse and state of the art shipping facility. There are currently ten full time employees and two part time employees.

Redback is the exclusive importer and distributor of Redback boots, apparel and accessories in North America. The boots are designed, cut, lasted and finished in Australia by forth generation footwear craftsmen. They meet and/or exceed International safety standards such as ASTM and OSHA for North America and implementation of the ISO9001 Quality Assured System has reinforced the company’s position as a quality supplier.

Our footwear is worn for both work and casual wear. Some of our most satisfied customers are Firefighters, Police, Paramedics, Auto Technicians, Farmers, Longshoremen and Hikers to name a few. We enjoy positive brand recognition and have had continual growth and increased market share every year since inception.

Over the last seven years, we’ve expanded with another shoe line that was created specifically for the Safety Market. The Blue Tongue Safety Line was created here in the USA and is manufactured in Asia under the Blue Tongue name. This footwear is sold mainly to employees required to wear protective footwear on the job including: Composite Safety Toe, Sympatex® Blood Borne Pathogen Protection and Lenzi® Puncture Proof Footbeds. These industries include Construction, Welding, Emergency Responders and Heavy Duty Refrigeration and Manufacturing.

Redback USAs success has been due to a clear vision of the markets it targets as well as its position within those markets. We use specific channels of distribution to meet the needs of our customers - thousands of mobile distributors across North America who carry and distribute our boots daily, direct online sales, thousands of retail outlets, large government suppliers and wholesale distributors. Redback is known for high standards of quality, comfort, durability and top notch service.
Our marketing and advertising efforts have cemented the brand in North America. We advertise in targeted trade publications, attend numerous industry shows, provide support for our distributors and retailers and most importantly continue to provide innovations in comfort and technology.

We’ve grown from an initial $100,000 investment to a company selling over 7 million in footwear every year. We believe that hard working people inspire quality products. It’s a belief that defines our business, strengthens our brand and reaffirms our commitment to delivering exceptional footwear.

Redback USA

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